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OpticCount
About us

Nice to meet you :)

We're an Israeli startup founded by alumni of the IDF's elite cyber units, specializing in advanced, secure systems. But the truth is, we started from a simple frustration: inventory counts felt like one big headache. The tools on the market were expensive, inaccurate, unfriendly and clunky, so business owners kept pushing the count off. And let's be honest, nobody wakes up excited to count a warehouse.

So we sat down and listened, asked, specced, built and tested, step by step and with real businesses, until we reached what we believe is the best inventory counting system in Israel for small and mid-sized businesses.

Since then the business has grown, and the service grew with it. We brought on support reps, developers and success people to give the best help we can, and hundreds of owners chose the system and keep choosing it year after year.

But we didn't stay in counting. The more we worked with real businesses, like yours, the clearer it became that the mess doesn't end when the count does: it moves on to picking orders, to goods arriving from suppliers, and to gear that leaves for the field and doesn't always come back. So we kept listening, and built more modules on the same system: order picking, AI-assisted goods receiving, equipment loan tracking, and tools for the day-to-day. Each one started as a real customer request, not a nice line on a slide.

And since then we've helped thousands of happy users bring order to their inventory, and from here we'll keep strengthening the system, shipping new features, and standing next to you whenever you need us.

What drives us

Four things we never compromise on

Not values printed on an office wall. This is how the system actually gets built, every day.

User experience

A system any employee understands in minutes, without a training day. If it needs a 40-page manual, we did something wrong.

Data security

Our cyber-unit background isn't just a backstory. Security is built into the system from day one, and your data stays yours.

Human support

Real people who know the system inside out, and the floor even better. Small question or giant count, we're around.

Development that doesn't stop

The system keeps evolving based on what happens on your floor. Some of our best features started as a customer request.

Over 600 businesses tried it and loved it

That's us, in short. Now we'd love to hear about you.

Send a message or leave your details, and pick up a free trial of the system along the way.

Let's talk

See it work on your actual inventory

Want to save your team hours and cut mistakes? Leave your details and we'll get back to you today, with answers to your questions.

Tali· OpticCount team
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